We should be thankful for advances in artificial intelligence technology. Content creation does not have to be a headache these days. As AI increasingly takes over the task of manual content production tasks, it is very important for marketers to understand the different types of AI-generated content that exist.
These AI tools help us to create high-quality content that is engaging for our audience and brand. In this blog, we will discuss the top types of AI-generated content in marketing. Using these types of tools, you can make your content more engaging and gain a competitive edge in every market.
Top content types for generative AI
- Social Media posts
- Blog posts
- Images
- Emails
- Landing pages
- E-books
- Products descriptions
- Whitepapers
Social Media posts
The most popular use for marketers leveraging AI-generated content is for social media posts. Social media marketers need to create content that they hope will attract their audience. Social media marketers can use AI for social media posts in such a way.
Content creation
Marketers can use AI tools to create content ideas, and topic suggestions, and write attractive headlines for social media posts. In fact, 34% of marketers use AI to generate ideas or inspiration.
Scheduling and posting
AI social media scheduling tools help you to post your content in an effective time and optimize your content on specific social media platforms.
Audience Analytics
AI helps you better understand your audience by analyzing data. This information can be used to share more effective and relevant social media posts.
Blog Post
The best uses for AI writing generators in blog posts are:
Efficiency
Marketers can save their time as well as their resources by using AI writing generators. This technology can also reduce the time which spent on the tasks like formatting, proofreading, and optimizing content for SEO.
Personalization
AI analyses customer behavior, preferences, and browser history and after analysis helps in targeting blog content to the audience. Personalizing blog posts can make the content more relevant to the targeted audience, it can increase engagement and conversion rates.
Image
Nowadays, more than 36% of marketers use AI images for images. Marketers have many benefits from using AI for images. Most marketers consider AI helpful for image creation. Regarding search engine optimization, images can improve your rank in the search engine, and make a more attractive element to your blog, social media posts, or even product staging.
More than 45% of marketers consider AI content helpful for email marketing. Attracting your customer’s attention to your email subject line is a very challenging task, and getting them to click is even more difficult. With the help of AI, marketers can improve their strategy through:
Timing optimization
AI tools analyze when recipients are most likely to engage with your email. AI tools can analyze which is the best day of the week and time to send a particular email. This can improve open rates, click-through rates, and conversion.
Subject line Generation
AI analyses past email campaigns and subject line performance and then generates an effective and catchy subject line which helps to increase the open rate.
Landing pages
Nowadays, more than half of marketers are using AI professionally and they say that it has been very helpful for landing pages. AI can help to monitor and improve how customers navigate your page through the following ways:
Optimization
AI-aided analytics analyze website bounce times, load time, and some other important factors. These insights allow marketers to optimize the landing pages and it can improve the customer experience for better website engagement.
A/B Testing
AI and machine learning algorithms can used to identify the most effective landing page elements and user behavior. This allows marketers to create variations of the landing pages and run A/B testing to determine the most effective page layout and design, ultimately leading to higher conversion rates.
E-book
According to our survey, more than 21% of marketers use AI to generate e-books. Write Sonic is one of the best AI writing tools that can help you create high-quality content for your e-book.
Product Description
According to our survey, more than 50% of marketers who use generative AI found that this technology is very helpful for product descriptions.
Finding the words to describe your new product can be challenging, especially when you are selling to an audience that does not know your terminology as well as your team. With the help of AI, marketers is able to accurately explain the capabilities of the product and its features. AI can be used to accurately describe the capabilities and characteristics of products.
How we use AI for our marketing content
AI-generated content has been very helpful for marketers. It can help your team enjoy a more efficient and practical approach to content creation, from social media posts to landing pages. We should adopt and leverage the technology wisely in our content marketing strategies to stay ahead of the curve.
